Welcome to Frencheye

THE FRENCHEYE BRAND

Frencheye was founded in 2004 inspired by the then globally changing trends and markets in all spheres of life. Spanning from dining, household, car industry, hoteling, bars to clothing. With the growing ratio of young high earners particularly in the IT/finance/marketing/advertising industries, quality in itself was not the only element anymore but rather sharp, dynamic and contemporary styling and design which became the most dominant elements for all industries to thrive. While this transition saw a lot of brands failing due to not been able to keep change, those who did, thrived. Suiting which was mainly confined to a specific market, became more mainstream due to the changing trends towards young smart/formal dressing which went hand in hand with the changing trends in contemporary dining, bars, clubs, hoteling etc.

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  • Frencheye. Retai Retail is core to Frencheye. Retail accounts for 90%of the Frencheye business and remains key in termsof customer engagement and growth of the brand.Particularly due to the nature of the business wherecustomer wants to try and feel the fabrics.
  • Strong LFL Strong LFL key metric performance. Retail hasperformed consistently well post-pandemic andthrough the more recent cost-of-living crisis with thebrands recently introducing and adding lower pricedproducts while maintaining high profits.
  • Lowest price lower price core range and ceremonial hasperformed exceptionally well across all locations.
  • Destination Destination and high streets have shown strong positive LFLs as traffic returns and retail grow thre balanced following the lockdown.
  • New Stores All new stores and refits have exceeded their budgeted performance, supporting the case for further stores growth and expansion. Overall Frencheye brand continues to perform well.

Our Mission

Frencheye’s mission is to become the destination brand for ceremonial, party, fashion and smart/formal suits and menswear concept for the discerning men. Frencheye will be committed to continuously introduce and launch cutting edge designs in men’s suiting including ceremonial. It strive to exceed customer expectations and contribute to the growth and strength of retailing and shopping experience across UK in all its future retail locations.

Although the brand dominantly offers men’s suiting collection including specialised ceremonial and party collections, it also includes a total concept of formal and smart casual products as follows.
• Day wear and classic men suits. • Ceremonial and evening men suits. • Summer men suits. • Men sports jackets and blazers. • Men smart outerwear jackets. • Men overcoats. • Men formal and evening shirts. • Men smart casual fashion shirts. •Men smart formal trousers. • Ties, hankies, cufflinks and accessories. • Men dress shoes.
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